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Blogging about Point of Purchase for the Retail sector


Happy New Year

January 5th, 2012  |  Posted by Mark in Point of Purchase Design  |  Leave a comment

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Happy New Year! After a welcome break its great to be back and looking forward to a positive 2012.
Last year beat expectations, and with a healthy order book, insist on remaining optimistic about the year ahead. Why not? an Olympic Year, and an opportunity to prove all the sceptics wrong.
I’m excited to welcome Sean, our New Business Development Manager, to the the team.
As part of our expansion plan for 2012, we are even better set to provide the full service package in Retail Design and Build.
New Year Roll-outs include Gore-tex, Homebase, Pioneer and Champion Wipers.
We are currently recruiting, and will be back soon with more news.




Signs of Spring...

March 9th, 2010  |  Posted by Mark in Uncategorised  |  Leave a comment

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its been a while, I’m glad to say we’ve been unexpectedly busy, and the prospects for 2010 are much improved!

Impulse are busier than ever developing in two completely different areas: on the one hand, we are creating a breath of fresh air in the one of the UK’s largest Niche food retailers – a project aptly named “Impulse 2010″. We have taken new sweet ranges, and displayed them on a new system that retro-fits onto the existing Shopkit in store. We have achieved clear category segmentation, and are very proud of the “WOW” factor created by the 4 metre display. After the launch, we’ll publish the case study on our website.

On the other hand, we have developed an Interactive Display with a DVD Retailer, which is undergoing an aggressive trial programme – and are installing the first 20 sites in April. Fingers crossed!

January and February seem to have been constant pitching – Michele Jones, our designer, has never been so busy – and we are now seeing the benefit of all the hard work.

I’ve been looking for Design inspiration on the internet, and found the following post quite stimulating

The main issues discussed is common sense, but using the “Entice/Invite/Engage/Empower” model, it helps you to analyse the process you are following. I found it a useful prompt, I hope you do too.




2010 Point of Purchase Retail

January 18th, 2010  |  Posted by Mark in Uncategorised  |  Leave a comment

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Thankfully we can put 2009 behind us!
There is definately a better feel to 2010, and we are already in a better Sales position than January 2009.
We’ve had meetings in London today – discussing a large roll-out destined for the High Street in March.

Did you know…..?
One of Impulse’s core strengths is the production of Entertainment Displays
We’ve produced thousands of DVD / CD Displays over the years, and have a vast knowledge of the best ways to present all Multimedia Formats.
Lately we have been seeing a trend towards Nintendo DS products along side the normal DVD displays – Bluray is our next growth area.
Impulse design and manufacture bespoke Music Displays, and produce a range of standard Spinner Displays – we’ll be adding details of these to our website soon.



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